Website redesign · Edmonton
Turn an outdated, slow or hard-to-update website into one that wins enquiries, without losing the Google rankings your current site has earned. We plan every redirect, rebuild on fast hosting and handle the technical side in-house.
Redesign project
● Live
Current site audit
Done
Redirect map
Planned
New design
Approved
Speed & mobile
Improved
Rankings after launch
Monitored
SEO-safe migration
Every old URL redirected
Mobile-first
Designed for phones first
Faster pages
Built for Core Web Vitals
IT-backed
Hosting, DNS & email in-house
Signs you need a redesign
If two or more of these sound familiar, your website is probably costing you enquiries.
Pages take a long time to load, especially on phones.
Text is tiny, buttons are hard to tap or the menu breaks.
Small changes need a developer, or nobody remembers the login.
Visitors arrive but don't call, book or fill in a form.
It no longer reflects your business, services or prices.
Old plugins, no SSL or a platform that's no longer maintained.
Protect your rankings
The biggest redesign risk is SEO: pages change address, old links break and traffic drops. Google’s own guidance is clear: 301 and other permanent redirects don’t cause a loss in PageRank, and you may see temporary ranking fluctuations while Google recrawls and reindexes the site.
So before anything goes live, we map every old URL to its new home, carry over titles and content that rank, and watch Search Console after launch.
Sources: Google: site moves with URL changes.
What you get
A redesign is a chance to fix everything that’s holding your website back, not just change the colours.
A fresh design built around your brand and what customers need to find.
Google uses the mobile version of your site for ranking, so phones come first.
Lighter pages and optimized images built toward Google's Core Web Vitals targets.
Clear calls to action, click-to-call and short forms where people decide.
A WordPress site your team can edit without calling a developer.
SSL, current software, backups and security updates after launch.
Our redesign process
Your current site stays live while we build the new one, so customers can still reach you throughout the project.
Step 1
Review traffic, rankings, content and what's not working.
Step 2
New structure, content plan and full redirect map.
Step 3
New layouts and visuals for approval.
Step 4
Rebuild on a staging site, away from your live site.
Step 5
Switch over with redirects, DNS and email checked.
Step 6
Watch rankings and Search Console, and fix issues fast.
The AlphaIT difference
Many web designers stop at the design. We also run hosting, security, email and IT support, so the website keeps working after launch.
Hosting, SSL, updates and security handled by the same team that builds the site.
Business email and SPF, DKIM and DMARC set up properly, so contact-form and quote emails don't land in spam.
Clean structure, page speed and on-page SEO from day one, so the site is ready to rank.
Website, hosting, email and IT support under one roof, with no finger-pointing between vendors.
Recent work
A few of the websites we’ve designed and built for local businesses.
Immigration website
Eyecare professionals
Print and sign company
Learning centre
Online liquor store (e-commerce)
Client feedback
Feedback from businesses we’ve helped with websites, SEO and marketing.
AlphaIt is fantastic! Their digital marketing, SEO, and web development services significantly boosted our online presence. Highly recommend them for their professionalism and results.
Vedang Gandhi
Client
Excellent customer service and knowledgable team. Very quick with response and updates to your website. Whether you are looking for SEO or Social Media marketing then this guys are really good.
Proactive Physiotherapy
Client
I am very happy with the service and the result! I am highly recommended!
Mitesh Patel
Client
Cost
It depends on how big your current site is, how much changes and whether content can be reused. After reviewing your current site, we send a written proposal with the scope and price.
Frequently asked questions
Straight answers about rankings, cost and what happens during the switch.
It can if URLs change without redirects. We map every old URL to its new page with 301 redirects, which Google says don’t cause a loss in PageRank. Expect some temporary fluctuation while Google re-crawls the site.
It depends on the size of your site, the design approach and how much content changes. We quote in writing after reviewing your current site.
Yes. We keep and improve content that works, especially pages that already rank, and rewrite what doesn’t.
Your current site stays live while we build the new one on a staging site. We switch over once it’s tested and approved.
Yes. We can move sites from other platforms to WordPress so your team can update it easily.
Yes. We handle hosting, DNS and business email as part of the switch, so email keeps working when the new site goes live.
If your domain has history and rankings, a redesign that keeps your URLs or redirects them carefully is usually the safer choice. We’ll recommend the right approach after a review.
Free website review
We’ll review your current site’s speed, mobile experience, rankings and leads, then recommend a redesign plan and send a written proposal. No obligation.
780-318-0149
Edmonton, AB · serving the Edmonton region